Kathy Swayze is the President and Creative Director of Impact Communications found at www.impactdc.com. Kathy has built a successful consultancy that now includes a strong staff of writers and creative personnel. Learn the importance of specialization and about some of the tools used to run a consultancy with a staff in this episode.
How I Built My Fundraising Consultancy is a bi-weekly interview podcast with fundraising consultants. Hear how individual consultants and consulting firm leaders got their start.
Learn what it takes to launch your practice, the tools you’ll need, and the hardships you may face. Discover what it takes to build a fundraising consultancy. Check out How I Built My Fundraising Consultancy by MarketSmart.
New episodes released every other Tuesday!
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Feeling like your job is getting harder because donor expectations have changed and competition for the charitable dollar is growing?
Finding that the old orthodoxies and conventions espoused by so-called experts in online echo-chambers and at conferences don’t work anymore?
Want to help more people make impact by facilitating their acts of philanthropy but feel like too many obstacles keep getting in your way?
Then this book is for you.
Engagement Fundraising was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective. So he took action. And now, you can too.